Xtract in Brief
Do you have lots of transaction and communication data?
We have the technology and competence to turn it into cash flow for you. Our solutions create accurate and automated consumer profiles for mobile and online advertisers based on social interactions, behavioural and demographic data.
Case Studies
News
› Xtract, Innovator in Social Advertising Intelligence Raises EUR 7.5 Million
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—July 8th,
by Arlinda Sipilä
London, UK and Helsinki, Finland – July 8, 2008: Xtract, the leader and innovator in social advertising intelligence today announced that it has closed its series B round of funding with EUR 7,5 Million ($11.74M) from leading early-stage technology... More »
› Xtract and Greenplum See Significant Adoption of Unique Social Advertising Intelligence Solution in Europe and Asia
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—June 30th,
by Arlinda Sipilä
Joint Solution Enables Companies to Gain Deep Customer Insight and Better Target Their Advertising
Helsinki, Finland and San Mateo, Calif. – 25 June 2008 – Xtract, the leader in social advertising intelligence, and Greenplum, a leading prov... More »
› Xtract in MIT Technology Review cover story: The Business of Social Networks
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—June 24th,
by Jouko Ahvenainen
The latest Technology Review has an interesting article about social network business and how social networks still have a lot of challenges to monetize their communities. New models, but also new solutions, are needed. And a key issue is to get adve... More »
