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Jouko Ahvenainen, Xtract’s COO and Co-founder is a panellist at Mobile Web 2.0, an Informa event in September 19 in London. Xtract is also one of the selected market leading enablers of mobile web 2.0 who is exhibiting in the event. This event capitalizes on mobility and harnesses collective intelligence. In this 2 day conference, experts from across the ecosystem will meet to discuss strategies for overcoming challenges, including fragmentation, user experience and undefined business models to effectively monetize Mobile Web 2.0.